MM   Publication Design



Overview
MM invites bold exploration that provokes readers to fearlessly document their lives through the art of film photography, featuring close up interview articles, real insight, and any film format that ends in “millimeter”. MM exists for creatives, allowing anyone’s work to be highlighted.




Process
The wordmark was the first design element. A high contrast typeface was selected and fierce serifs were added to communicate the feel of the publication.  Inspiration was collected to illustrate the mood and general feel of the spreads before deciding style standards.


Workmark Iterations


Moodboard


 

Design System + Application




Final Spreads

Final Covers

Promotional Video