Ellie Joyce
Bunbury means “to have a made up excuse to get out of doing something boring”. The escapism definition exists in the designs alluding to how live music acts as an escape. Bunbury is a three-day music festival that takes place in Cincinnati at Sawyer Point Park & Yeatman's Cove on the banks of the Ohio River. 
Brand Identity and Mobile Application
Summer 2024





I began with an assessment of the current Bunbury designs and mobile app. Identifying opportunity areas before I began sketching and compiling a mood board. 


The final style guide features a readable typeface and bright colors accomplishing design goals: catch attention and be readable in all environments. 











©Ellie Joyce 2025